Responsive. Resourceful. Reliable.
That’s R3 AMC!


Why R3?

Imagine an AMC that checks all the compliance boxes AND is a sales tool for Loan Officers and a recruiting win for production management. With rates and inventory where they are, an AMC needs to deliver more than quick turns, AIR compliance, high quality, and minimal revisions.  Does yours?

marketing Take Note

These sales opportunities exist due to August 2023 Updated Fannie Mae AIR Guidelines*. Our Valuation Marketing goal is to create easy and activating loan officer to agent phone call opportunities surrounding appraisal. We have the solutions! 

*Our Heads Up and ValueTest.ai QC services are addressed in AIR Guidelines Section IV, subsection A. (2) , dropping restricted party status where additional information is requested about the basis for a valuation.

Let’s face it, three years ago being in this business was like drinking from a firehose. Now, every deal is critical and every agent conversation important. Our Valuation Marketing can work for open-minded loan officers and their agents!
— Brent Jones CEO/Chief Appraiser

Our Innovations

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Stay Connected

 
 

Brent Jones, CEO/Chief Appraiser

R3 Appraisal Management was founded by Brent Jones, a former senior analyst for the Western US for Fannie Mae, and a practicing appraiser for over 30 years. Brent has a wealth of experience in the industry and a deep understanding of the risks and challenges facing appraisers today.

 
 
 

Harry Schmalz, Co-Chief Appraiser

Harry Schmalz has 25 years of experience and owned/operated his own appraisal business. Harry’s boots-on-the-ground background in dealing with AMCs allows us to create the simplest appraiser experience without sacrificing appraisal quality. Harry’s experience with FHA, Fannie Mae, and different investor guidelines gives us a keen understanding from the practitioner’s viewpoint.

 

Gabriela Johnson, operations manager

Gabby has been recently promoted from Accounts Manager and brings many years of liaison experience to this role. She is empowered to make quick decisions to handle any operational challenges. 

 
 
 
 
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