R3 AMC Marketing
Today’s World
What could represent a seismic shift in our industry, buyer’s agent representation and their seller paid commissions are in legal crosshairs in a couple cases that are winding through the courts. While these legal fates remain uncertain, brokers are creating contingency plans if the commission paradigm should change. Lenders should be too.
Tomorrow’s World
An AMC brings to its loan officers and their agent referral partners strategies to win more listings and get more offers accepted. Leveraging new Fannie Mae guidelines and combining AI driven Appraiser Grade Research with ValueTest.ai*, our lenders and their agents can really partner in marketing, accurate pricing, minimizing appraisal gaps, and quick successful closings!
That AMC is R3.
Contact brentjones@r3amc.com for more information.
Get More Buyer Referrals!
Email Content Sent At Time of Order
Initiate Conversations with Agents Surrounding Value/Conditions/Timing
Email Content Sent at Time of Assignments
Both Agents Now Have The Option to Share Their Comps
Email Content Sent Out On Refinances
Set Refi Borrower’s Expectations
R3 Heads Up
Full Appraisal Gap Support
Agent Pricing and Lead Gen Tool
Appraisal/Analyst Support For Your Agents
(Coming Soon!)
Social to Stay in Front Of Your Agents
Educate and Engage Surrounding Appraisal